Sponsor(s)

We are now looking for sponsors for 2012       

The UK Backward Run will take place in the lead up to the Olympics, so it’s very well placed for the publicity it generates to ride on the sporting euphoria and excitement that will be sweeping the nation. In the past 2 years the UK Backward Run has enjoyed considerable interest from the UK and sporting media (see below). 

The exciting, intriguing and off the wall nature of the event will guarantee greater exposure for your brand than at other sporting events.  You will also have a platform to create fun, innovative promotions,  and cement your relationship with the highly lucrative young and senior fitness enthusiast market.  

Sport will be the buzz-word in 2012 and the UK Backward Run arguably the event with the most buzz.

We are looking for:

• Title Sponsor  - £2,500
• Category Sponsors (male, female and VETS) - £1000 
• Drinks Sponsor - £500 or goods in kind
• Snack Sponsor - £500 or goods in kind 

CONTACT US NOW 

To obain a sponsorship proposal email; sallyraynes(at)wackynation.com or phone 01884 255896  

Event Information

We are expecting over 200 participants in the UK Backward Run 2012.  There will be five categories

-  Male 1 mile backward race

-  Female 1 mile backward race

-  VETS (40+) 1 mile backward race

-  Backward Charity Fun Run & Walk

-  Corporate Challenge 1 mile

Website Hits in 2011

Our website was visited by 12,000 people from all around the world last year.

Our event demographic is:

• mainly men 80% men and 20% women
• Belonging to socio-economic groups ABC1C2
• Ages 18 - 60 (core being 21 - 40 year olds)
• very sporty and health conscious
• open minded and up for trying something new

Media Coverage

Daybreak TV, Chris Evans Radio 2 Breakfast Show, ITV News, Reuters, Running Fitness,

Metro, Manchester Evening News and regional newspapers and radio stations 

Sponsor Testimonial

“We worked with Wacky Nation on the inaugural William Hill London Backward Run and from our very first meeting to the clear-up after the event we were very impressed with their organisation, dedication and experience. Their hands-on approach meant every angle was covered and they have a genuine enthusiasm that meant the whole event was great fun as well as a great success.” William Hill